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Design and strategy for startups and leading brands.
Hey, I'm Simon, a design partner for early-stage startups and established companies ready to make a leap forward. Everything starts with research and is built on solid systems, so the work lasts well beyond launch. I can work on my own or inside your team, and bring in a few specialists when a project calls for it. No bloated process, no big reveals.
Testimonials
See allSimon has an uncanny ability to be productive in a new domain or problem space within minutes. He always delivers coherent solutions that balance simplicity, while navigating ambiguity.
Nad Chishtie
Head of Design, Lovable
Experience
My previous experience can be seen on LinkedIn, including partnerships with Google, Lovable, Koto, Cleo and many more.
Services
Product Design
New apps and web products from scratch, or redesigns of ones that have outgrown their original shape.
Design Systems
Component libraries, tokens and documentation. The shared kit a growing team can keep building from.
Brand Design
Identity work for startups and established companies. Logo, typography, palette, photography direction.
Website Design
Marketing sites that load fast, read well, and are easy for the in-house team to keep updated.
Design Culture
Helping in-house teams set up critique, hiring and process so the work keeps getting better after I'm gone.
Engagements
Project
- Scope, timeline and price set upfront
- From a two-week sprint to a full launch
- Starts with research, not guesswork
- Brand, product and site as one piece
- A system your team can build on
Duration
2 to 8 weeks
Design partner
- Embedded in your team, day to day
- A senior hire, without the hiring
- Product, brand and web, as needed
- Better critique, hiring and process
- Specialists brought in when needed
Duration
Ongoing




