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Design and strategy for startups and leading brands.

Hey, I'm Simon, a design partner for early-stage startups and established companies ready to make a leap forward. Everything starts with research and is built on solid systems, so the work lasts well beyond launch. I can work on my own or inside your team, and bring in a few specialists when a project calls for it. No bloated process, no big reveals.

Trusted by Lovable Google Koto Cleo

Testimonials

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Simon has an uncanny ability to be productive in a new domain or problem space within minutes. He always delivers coherent solutions that balance simplicity, while navigating ambiguity.

Nad Chishtie
Head of Design, Lovable

Experience

My previous experience can be seen on LinkedIn, including partnerships with Google, Lovable, Koto, Cleo and many more.

Services

Product Design
New apps and web products from scratch, or redesigns of ones that have outgrown their original shape.
Design Systems
Component libraries, tokens and documentation. The shared kit a growing team can keep building from.
Brand Design
Identity work for startups and established companies. Logo, typography, palette, photography direction.
Website Design
Marketing sites that load fast, read well, and are easy for the in-house team to keep updated.
Design Culture
Helping in-house teams set up critique, hiring and process so the work keeps getting better after I'm gone.

Engagements

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